Organic traffic

A domain's organic traffic score is an estimate, provided by Ahrefs, of the number of monthly visitors the domain gets from organic search. This score can be a factor in determining whether a domain will appear on the following lists:

Visualising organic traffic

In the report interactive, Explore further > Traffic & keywords > Organic traffic applies the organic traffic palette to all non-dimmed domains. This re-colouring is relative, not absolute, so 'High' means high in the context of this ecosystem (not the wider web), and excludes principal and competitor domains.

TIP You can use the handles in the colour spectrum panel (see quickstart: the report interactive) to focus the palette on a particular part of the spectrum.

Viewing organic traffic values

All worksheets in the data tables (MS Excel file) for a report that list domains contain an Organic traffic column for this attribute.